The Bub Difference

Our goal is to create the ideal coat. That means:

  • The neck/chest must be adjustable/moveable.
  • It has to stay put - no shifting from from side to side.
  • Your dog needs to feel comfortable in the coat.
  • No cheap hardware. The fasteners need to be sturdy - the kind used in other dog accessories, such as collars.
  • It has to withstand multiple washes without losing shape or color.
  • It has to actual protect from the elements. Cute is a secondary factor.

Other than making a great dog coat, our second objective at BUB was to hopefully change attitudes about "dog dressing." Wearing a good quality dog coat is not the same as putting on a pink tutu. BUB's man of the family also "pooh-poohed" coats. Well, mostly because many out there looked like something we wouldn't be caught dead wearing.

 Let's face it. For some dogs, fur/hair isn't enough in cold weather. Plenty of rescues have their hair shaved because of issues, other dogs sport fine coats, or exposed bellies. We believe in "when appropriate," and "in moderation."